Google Ads
Capture clients with buying intent
Show up on Google right when they're searching for you.
At Team Scandi, we leverage an advantage many underestimate: whoever searches on Google already wants to buy. Unlike social media where you interrupt people, on Google you appear exactly when someone is searching for what you offer.
We create optimized Google Ads campaigns with the most profitable keywords for your business. With artificial intelligence, we research what your ideal customer searches for, write ads that convert, and adjust bids to maximize your return.
It's not about appearing a lot, but appearing well. We monitor every campaign, eliminate keywords that don't convert, and constantly optimize so every click you pay for has the highest probability of becoming a customer.
Whether you want to capture leads for your services, appear in "near me" searches, or drive qualified traffic to your landing page, at Team Scandi we have the perfect strategy to make Google work for you.
What does Google advertising offer you?
Capture clients at the exact moment they're searching for what you offer.
Buying intent
The user is already searching. You don't need to convince them they need something — they already know.
Immediate results
Your ad appears today. Not in 6 months like organic SEO.
100% measurable
You know exactly how much each click, each lead, each sale costs. Real data.
Local reach
Appear when they search "near me". Perfect for local businesses.
Pay for results
You only pay when someone clicks. Not for appearing, but for real interest.
Scalable
Profitable campaign? Add more budget and grow proportionally.
What's included?
Complete Google Ads campaign management.
Initial analysis
Objectives, market, competition.
Keyword research
Keywords with AI + search volume.
Campaign creation
Search, Display, and/or YouTube based on objectives.
Ad copy
Titles and descriptions optimized with AI.
Constant optimization
Bid adjustments, negative keywords, A/B testing.
Monthly report
Clicks, conversions, CPC, detailed ROI.
AI-Powered Process
Our Google Ads process
Profitable campaigns from the first month.
1
Analysis
We study your business, competition, and opportunities.
2
Strategy
We define campaign structure, budget, and objectives.
3
Launch
We create and launch campaigns with conversion tracking.
4
Optimization
We monitor and optimize daily with AI to improve results.
Powered by AI
Frequently asked questions
Everything about Google Ads.
What's the difference between Google Ads and Social Ads?
Google Ads captures people who are ALREADY searching for what you offer (buying intent). Social Ads reaches people who might be interested even if they're not searching (discovery). Ideally, you combine both.
How much should I invest in Google Ads?
To start, we recommend a minimum of €300-500/month. Google Ads tends to be more expensive per click than Meta, but leads are usually more qualified.
Can I choose which searches I appear in?
Yes. We research the most profitable keywords for your business and you approve the list. We also set up negative keywords so you don't appear in irrelevant searches.
Do I need a website to use Google Ads?
Yes, you need a landing page or website to send the traffic to. If you don't have one, we can create it with our Online Presence package (and you save with the combo).
How do I know if it's working?
We give you full access to your Google Ads account and a monthly report with clear metrics: clicks, conversions, cost per lead, and ROI. Total transparency.